Blog

Here you’ll find helpful articles on CPG industry trends and best practices for crafting a more successful strategy.

Edge AI in CPG: Unifying Sales Strategies from Boardroom to Field

Welcome to the third part of our comprehensive 5-part best practice guide, where we will explore how Edge AI is revolutionizing sales strategies, bridging the gap...

Read More

Webinar: Leveraging AI for Retail Execution to Achieve Sales Growth

Consumer goods companies develop their sales strategies at headquarters, but true sales momentum is built in the field. The role of Artificial Intelligence (AI) is to...

Read More

AI for Retail Execution. A Best Practice Guide for CPG's. Part Two: Increasing CPG sales with private LLM integration

Welcome to the second part of our comprehensive 5-part best practice guide, where we will explore the transformative potential of Private Large Language Models to turn...

Read More

AI-Based Salesforce Automation Podcast. Episode 2.

Discover how to turn AI from theory into practical revenue on the front lines of CPG sales!

Join Spring Global's CEO Connor Keene and Head of Data Science André Sousa in...

Read More

AI-Based Salesforce Automation Podcast. Episode 1.

Artificial Intelligence continues to revolutionize the CPG industry. In this podcast, hosted by CPG Guys, Conor Keane (President and CEO) and Andre Souza (Head of Data &...

Read More

Hyperautomation in CPG

The concept of business process automation has been known for a long time. At its core lies the transfer of relatively simple and repetitive processes to digital tools,...

Read More

AI for Retail Execution. A Best Practice Guide for CPG's. Part One: The Data-Centric AI Approach

Welcome to the first part of our comprehensive 5-part best practice guide, where we will explore the critical role of adopting a Data-Centric approach when leveraging AI...

Read More

8 Strategic Imperatives for CPG Companies in 2024

Today, the CPG industry is experiencing an increasingly rapid technological boom, with new digital solutions and technologies emerging almost every six months,...

Read More

Merchandising 2.0: Sales Priorities and Time & Mileage Tracking in New Release!

The quest for a best-in-class solution goes beyond mere strategy; it demands a commitment to product excellence. We proudly present the long-awaited features that...

Read More