Blog

Here you’ll find helpful articles on CPG industry trends and best practices for crafting a more successful strategy.

AI for Retail Execution. A Best Practice Guide for CPG's. Part One: The Data-Centric AI Approach

Welcome to the first part of our comprehensive 5-part best practice guide, where we will explore the critical role of adopting a Data-Centric approach when leveraging AI...

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8 Strategic Imperatives for CPG Companies in 2024

Today, the CPG industry is experiencing an increasingly rapid technological boom, with new digital solutions and technologies emerging almost every six months,...

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Merchandising 2.0: Sales Priorities and Time & Mileage Tracking in New Release!

The quest for a best-in-class solution goes beyond mere strategy; it demands a commitment to product excellence. We proudly present the long-awaited features that...

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CPG manufacturers need Moneyball for field team orchestration

Guided field execution strategy vs. field rep instinct-driven execution 

Field sales and merchandising reps are overloaded with data and assignments from...

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How CPG companies can optimize performance using Artificial Intelligence

In the competitive landscape of the Consumer Packaged Goods (CPG) industry, success isn't just about producing high-quality products; it's also about how well those...

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Overcoming Challenges Upgrading from SAP ECC to SAP S/4HANA

The clock is ticking for Consumer Package Goods (CPG) companies running on SAP ECC. Support for SAP ECC will end soon, which means all customers still on ECC will need...

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3 Things Your Survey Tool Has That Your Field Merchandisers Hate

Surveys are a critical part of every store visit. They help your field merchandisers gather valuable info about your customers and get useful feedback on your field...

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The One Word That Could Be Crippling Your Field Sales Process

Store Managers don’t have the time or energy to deal with a clunky sales process. They’re busy taking care of customers, managing employees, and handling the inventory...

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