Meet the Coaches

Spring Global’s Field Intelligence Platform comes with a growing suite of digital coaches - agentic assistants purpose-built to guide every role in your commercial organization. Each coach is deeply embedded into day-to-day workflows, surfacing personalized insights, task automation, and next-best-action guidance right when and where it’s needed.

From frontline reps to commercial leaders to data teams, your coaches eliminate busywork, accelerate execution, and strengthen feedback loops across the business. And because the platform is built for extensibility, new coaches can be created to support emerging roles, priorities, or challenges as your organization evolves.

Explore the coaches below and imagine what’s possible when your teams are backed by real-time, role-based intelligence.

LeaderCoach

Guide Execution with Strategic Visibility

LeaderCoach gives commercial leaders visibility and control across accounts, reps, and regions. It transforms field and HQ data into clear, actionable guidance - so you can be notified about issues faster, align teams more effectively, and drive consistent execution at scale. Spend less time on admin and more time supporting your teams and growing your business.

What You Get:

• Automates issue resolution by identifying problems, gathering team input, and proposing next-best actions - like training plans or coaching moments.

• Eliminates manual admin by consolidating and summarizing critical insights across systems, helping leaders and reps focus on what matters most, faster

• Real-time tracking of field issues and execution gaps

• Performance summaries by rep, region, and account

• Role-based visibility for Sales, Merchandising, Trade Marketing, and Operations 

Field Coach

Turn Strategy into Store-Level Action
Field Coach equips reps with clear priorities and real-time support so every store visit counts. From smart automation to contextual coaching, it helps frontline teams execute with speed, confidence, and consistency.

What You Get:

• AI-prioritized daily visit plans with clear direction

• Smart task lists tailored to each store

• Unified mobile workflow for photos, notes, and feedback

• In-the-moment coaching and embedded microlearning

• Streamlined onboarding and faster ramp times

• More time selling, less time guessing

DataCoach

Transparency, Control, and Confidence in Your Data
Data Coach gives authorized users full visibility into the data and models driving frontline decisions. From row-level records to AI logic, it turns the black box of intelligence into a navigable, trustworthy interface - so data leaders can validate, optimize, and align with confidence.

What You Get:

• Transparent access to operational data and AI model logic

• Queryable row-level data across accounts, orders, visits, surveys, and reps

• Editable models to fine-tune AI outputs and business outcomes

• Integrated view of data pipelines and model usage context

• Faster troubleshooting, auditing, and alignment with business goal